Latin American Salesforce Pod Member at desk, working hard for his team.

Success Story: Built 4 High-Performing Salesforce Pods in Mexico

Case Study

Built 4 High-Performing Salesforce Pods in Mexico

Client Profile

Plugg was approached by a fast growing health-tech company with several salesforce teams in The Phillippines. The client was frustrated with the lack of timezone overlap and the value they were receiving. Plugg advised that they consider Mexico due to the proximity and ease of providing hardware to meet the complex IT  and health care requirements. 

Within 2 weeks Plugg found a top salesforce leader to oversee the first team, and successfully built the first pod in Mexico. In subsequent months, Plugg followed this playbook of hiring a senior leader and several developers underneath, while ensuring hardware and timezone were optimized. Within several months Plugg had built 4 high performing salesforce pods with low attrition and an enthusiastic workforce. 

Case Details

The Challenges

  • Timezone Misalignment: The client’s Salesforce teams in the Philippines faced limited overlap with their operational hours, causing delays and inefficiencies.
  • Unsatisfactory Value: The client was dissatisfied with the performance and ROI of their existing teams.
  • Complex IT and Health Care Requirements: The client needed a solution that could meet stringent technical and regulatory standards for hardware and operations.

Our Solutions

  • Strategic Nearshoring Advice: Plugg recommended Mexico as an ideal location, highlighting proximity, timezone alignment, and ease of hardware deployment.
  • Leadership-First Hiring Approach: Plugg sourced a top Salesforce leader within 2 weeks to oversee the first team, laying a strong foundation for success.
  • Replicable Hiring Playbook: Plugg established a repeatable strategy of hiring senior leaders followed by developers, ensuring team cohesion and high performance.

The Results

  • 4 High-Performing Pods: Plugg built 4 Salesforce pods in Mexico, each comprising a senior leader and developers, delivering exceptional results.
  • Improved Timezone Alignment: The new teams provided seamless collaboration with the client’s operations, eliminating delays.
  • Low Attrition and High Engagement: The enthusiastic and reliable workforce in Mexico exceeded expectations, driving client satisfaction and long-term success.